In 1926 Coco Chanel published a picture of a short, simple black dress in American Vogue. It was calf length, straight and decorated only by a few diagonal lines. Vogue called it "Chanel's House of Chanel Dress French The Metropolitan Museum of Art Black Shrug & Dress Set Long Sleeve Maxi Bodycon Jersey Ally Fashion Floral Lace Shrug for Women's Ruffle Evening Dress Long Sleeve Open Front Cropped Cardigan The little black dress (LBD) was popularizedand effectively invented as a modern fashion stapleby French designer Coco Chanel in 1926. At a time when black was largely associated with mourning, Chanel introduced Black Shrugs and Boleros for Evening Dresses Etsy