Juul will be one of only two U.S. companies authorized to sell menthol flavored vapes, which many adults prefer to tobacco flavor. Maybe, just maybe, last week's authorization by the FDA, and the agency's acknowledgment that Juul is less harmful than cigarettes, might begin to change Juul's demonization, writes Joe Nocera. Read his full Are JUUL Flavors Coming Back? A 2025 Guide for Adult Vapers FDA reverses order taking Juul vaping products off the market in US, opens door to possible authorization Northwest Newsradio 97.7 AM 1000 FDA Rescinds Marketing Ban On Juul E CigarettesProducts Back Under Review Juul to Stop Selling Flavored E Cigarette Pods in Stores